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Advertising with the Tennessee Theatre isn’t just good business. It’s an opportunity to connect your brand with one of East Tennessee’s most engaged and loyal audiences. When your ad appears in our playbill, it reaches thousands of patrons who value the arts and support the businesses that support the Tennessee Theatre. 

Whether you’re a local coffee shop, regional business, or community organization, there’s a place for your brand in the spotlight. We offer a range of ad sizes and placements to fit your goals and budget, whether you are looking for season-long visibility or a single-show presence.

Playbill Advertising Rates

Playbills last longer than the final curtain call! Patrons often keep them as souvenirs, memoriabilia or part of a collection - giving your advertisement visibility beyond the show. Premium ad placement rates are available upon request. Prices include ad in each show program. PLUS any extra shows during the season that offer a playbill. Different artwork can be accepted for each.

ENSEMBLE

Quarter Page - $3,500

2.25"x3.75" (No Bleed)

  • Invite to annual advertiser event
  • Logo on web page
  • Logo on poster in lobby during Broadway shows
  • 12 concession vouchers (to be used within a year)

SUPPORTING

Half Page - $5,000

Vertical: 2.25" x 7.75" (No Bleed)

Horizontal: 4.625" x 3.75"

  • All benefits from Ensemble
  • Discounted rental rate for 612 Building for company or business event 

LEADING

Full Page - $7,500

No Bleed: 4.625" x 7.75"

With Bleed: 5.625" x 8.75"

  • All benefits from Ensemble and Supporting
  • Everly Lounge access for four people to each Broadway show

Ready to Take to the Stage?

Put your organization in the spotlight with playbill advertising at the Tennessee Theatre. Whether you're looking to build brand awareness, promote an upcoming event, or connect with thousands of theatre patrons throughout the season, our playbill offers a unique opportunity to reach an engaged audience.

Questions?

For additional information, please contact Donna Mitchell, our Marketing Director, at dmitchell@tennesseetheatre.com